Senior Content Specialist

Jennifer Janechek

- IBM Quantum

Dr. Jennifer Janechek currently works as a Senior Content Strategist for IBM Quantum. From digital marketing; to editing; to copywriting, technical writing, and ghostwriting; to graphic design, podcast creation, and beyond, Janechek transforms information and ideas into compelling, inclusive narratives that build relationships between organizations and their clients. In 2016, during her doctoral work, Janechek was awarded the Bruce Harkness Young Conrad Scholar Award from the Joseph Conrad Society of America. Her work has appeared in Texas Studies in Literature and LanguageThe ConradianDickens Studies AnnualThe VictorianLiterature/Film Quarterly, and Nineteenth-Century Disability. Her research interests include 19th-/20th-century British literature, disability studies, media studies, sound studies, science and technology studies, and the history of the English language.


Anecdote – Anecdotal Evidence

Annotating the Margins

APA Body

Review APA guidelines for the body of an APA-style paper.

APA Footnotes

Some Key Takeaways:

  1. Use footnotes to insert additional, related information into an APA-style document.
  2. Use Content Footnotes to concisely provide further information on a topic that is not directly related to the text.
  3. Use Copyright Permission Footnotes to cite adapted or reprinted materials such as data sets or particularly lengthy extracts of text from another author.

APA Headings and Subheadings

APA Style, 7th Edition permits

  • headings when there are at least two subsections within a larger section.
  • using subheadings only when the paper has at least two subsections within a larger section

All Together, APA permits five levels of APA headings.

APA Paraphrase

APA Quoting

APA References

APA Title Page

Block Quotations

Citation – How to Connect Evidence to Your Claims

As you begin to incorporate evidence into your papers, it is important that you clearly connect that evidence to your own claims. Though connections may seem obvious to you, they may not be obvious to your readers. In this article, you will learn a few ways to link evidence to your arguments.

Citation & Voice – How to Distinguish Your Ideas from Your Sources

You don’t want to take credit for the ideas of others (that would be plagiarism), and you certainly don’t want to give outside sources the credit for your own ideas (that would be a waste of your time and effort). So, as a writer, you should distinguish between your ideas and those of your sources before quoting, paraphrasing, or summarizing.


A cliché an overused word, phrase or opinion. Learn to identify clichés in your writing and the writing of others.

Conclusions – How to Write Compelling Conclusions

Documenting Sources: MLA


Evidence is necessary to substantiate claims in workplace & academic writing. Learn to reason with evidence in workplace & academic writing. Review research and scholarship on the uses of evidence. Explore how evidence can help you communicate more clearly and persuasively.

Exercise: In-text Citations (MLA)

Formatting In-text Citations (MLA)

Formatting the Works Cited Page (MLA)

Hypothetical Evidence


Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised


Used appropriately, jargon can be a way for subject matter experts in academic disciplines and professions to achieve brevity and clarity in their communications. Used inappropriately, jargon can unnecessarily complicate messages, creating a negative tone, voice, and persona.

MLA Checklist

MLA Format

MLA Template

Omitting Words from a Direct Quotation (APA)

Online Forums: Responding Thoughtfully

Assigned a discussion post for a class? Follow these strategies to create a professional rhetorical stance in your posts.

Textual Analysis – How to Analyze Ads

Textual Analysis – How to Engage in Textual Analysis

What is Plagiarism?

Understand the ethical responsibilities of authors. Avoid plagiarism and academic dishonesty.