Mary Kay Madden
Analyzing Ads: Socioeconomic Status
To what social class do you belong? How do you know? Can others tell by how you talk, dress, and act? By how much money you have? By your level of education? By your occupation? Despite the presumed cultural ideal of social equality in America, key markers such as income and education are often used for social classification. Advertisers for...
Published on Feb 03rd 2012