Occasion, Exigency, Kairos

A severe dust storm changes road conditions on a highway / John Read

Occasion, Exigency, Kairos – How to Decode Meaning-Making Practices

Occasion, exigency, and kairos are cornerstones of effective communication, guiding how you construct and deliver your message. Occasion (the rhetorical situation) is the larger environment or event that prompts a response, exigency is the urgent issue that needs addressing, and kairos is the opportune timing for your message. As a communicator, grasping these concepts helps ...

Fallacious Kairos

  • Red Herring: Introducing irrelevant facts or claims to detract from the actual argument. For instance, our invasion of Iraq was predicated, in part, upon the connection between the attacks of 9/11 and Saddam Hussein. The war was described by some as an appropriate response to the terrorist attacks on 9/11, but in reality, the connection between Iraq and Saddam Hussein was a red herring. Hussein was not connected to Al Qaeda, the terrorist network that perpetrated the attacks, or 9/11.