Topic-Focused Style refers to texts
- that emphasize the topic under discussion as opposed to the rhetor’s or audience’s thoughts or feelings about the topic.
Topic-Focused Style is the language of formal academic and scientific discourse. A text that employs a topic-focused style
- eschews the first-person
- appeals primarily to logos
- focuses on the subject-matter in a substantive way
- tends to be stuffy and formal
- provides substantive support for claims and qualifies claims.
Audience is the heartbeat of writing. If your text doesn’t appeal to your audience, then all is lost.